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“RunnerBox & RiderBox,” Presentation by UNC Asheville Business Students
April 28, 2023 @ 5:30 pm
UNC Asheville students in the Department of Business Consulting Practicum course will present their work with local business, The RunnerBox & The RiderBox, at 3 p.m. on Friday, April 28, at The Wedge Brewery at Foundation.
The RunnerBox & The RiderBox, which curates subscription boxes and gift boxes for runners and cyclists, was founded by professional athletes Laura Jorgensen and Courteney Lowe; the company is a two time recipient of a Venture 15 award, which ranks the fastest growing startups in Asheville. Students in the Consulting Practicum course, taught by Associate Professor of Business Susan Clark, partnered with The RunnerBox & The RiderBox to help them research and execute strategic business initiatives that will allow the company to scale to the next level of production, sales, and success.
“I designed the course to provide students with the opportunity to shadow an entrepreneurial team, in a collaborative setting, for an entire semester,” said Clark. “This team-based apprenticeship approach to working on a real enterprise opens their experience to the world of business and entrepreneurship while building a strong bridge to the business and entrepreneurial community. This approach creates a win-win-win outcome: students gain knowledge of how to grow and run a business, local entrepreneurs are assisted with scaling their operations, and the jobs created are often filled by students once they graduate, which all contribute to the vibrancy of the regional economy,.”
The event will feature the students’ presentation of their final deliverables to The RunnerBox & The RiderBox, followed by a happy hour. For more information, contact Susan Clark at email@example.com.
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